copy written for Red Consult
Predicting the future may be folly but preparing for it is vital. With the
growing consensus that the network edge is about to play a much bigger role in
service delivery, operators need strategies now to prevent rivals from taking a
lead and internet giants from locking them out of providing next-generation
services.
https://consult.red/smart-router-the-gateway-to-next-gen-services/
Operators know that providing a passive conduit and
competing on broadband speed alone will be a race to the bottom on price.
Triple and quad play bundling reduces churn, but it won’t turn the tide.
We can speculate whether smart WiFi, cyber-security, VPNs,
smart home, rapid updates or pre-emptive diagnostics will be the next big
opportunity. But what’s not in doubt is that an agile platform will be a
must-have if operators are going to rapidly exploit that opportunity and
future-proof their strategy.
The answer may already be in the room. The broadband router
is a prize asset ubiquitous in the home and business network and, crucially,
one which has the potential to offer serious competitive advantage for
operators keen to create new value-added services.
A useful analogy is the evolution of the mobile phone. For a
decade before the arrival of the iPhone the handset was a fixed function device
much like the router. Making the smart phone a software platform with support
for a myriad of applications revolutionised its use and its business case. Apps
enabled an array of new revenue generating opportunities from video and games
to smart home, security and many more.
Could the ‘smart’ router similarly unlock a wave of
innovation leading to a slew of new services – this time with the network
operator in charge?
and grow market share, operators can transform the hardware
router from a dumb
termination of the broadband pipe to an agile platform
The edge is set to be complex, consisting of a mix
of devices and gateways interacting through new and established wired and
wireless technologies. The edge will bring opportunities for new services and
applications based on the agility and configurability of hardware at the edge,
optimised to work alone and in collaboration with the cloud. Telcos and
internet giants are racing to do deals as the hype around 5G mobile access edge
computing continues to grow.
The broadband router is already the edge of the network
device for consumers and many small enterprises. Whether you’re looking to
defend market share and/or current pricing by offering value-add services or
seeking to develop new revenue streams and grow market share, leveraging this
advantage as a gateway to future revenue generation should, at the very least,
be under consideration among the C-suite.
Operators can transform the hardware router from a dumb
termination of the broadband pipe to an agile platform. But this head start
could be quickly overrun as Google and Amazon continue to deploy voice and
other devices. These companies are now directly targeting the home network with
initiatives such as Amazon Sidewalk and Google WiFi. Recognising that the
common broadband router has enormous potential to deliver new services or
enhance existing ones at the WiFi edge is one thing. Unleashing its potential
is another.
Embedded containerisation is the key
Operators are hampered by a fragmented estate of fixed
function routers sourced from a range of OEMs. Deploying new features such as
OpenSync is an arduous task. Firmware upgrades need to be arranged, tested and
deployed for all router variants. If the router is to become versatile platform
for service delivery, then this estate will need to harmonise on a common
software solution.
When considering a technology to form the basis of a smart
router the obvious candidates include: the network virtualisation technology
that operators are already deploying into their network, a proven micro-service
technology that will integrate seamlessly with the cloud or an adaption of an
established application environment with its huge community of contributors.
In fact, there is already a quiet revolution happening in
this regard. Two of the key players in open-source router stack software are
aiming to accelerate development of its fixed function into an application
platform.
The RDK (Reference Design Kit), which is backed by
Comcast and Liberty Global, have been evaluating technologies to enhance their
broadband router software stack, known as RDK-B. It will repurpose a
container-based technology currently used in their video stack. The technology
is known as Downloadable Application Containers (DACs) and provides a way to
dynamically deploy services on their router stack.
Meanwhile, The prpl Foundation, whose members include
Vodafone, BT, T-Mobile and Orange, have a similar proposal called Life Cycle
Management (LCM). Both initiatives intend to dynamically deploy, run and remove
services from the router stack.
RDK and The prpl Foundation understand the importance of
scale and are in discussions about adopting a common approach based on proven
DACs technology. After all, OEMs such as Technicolor and Kaon, as well as
software providers like Jungo and Inango, are offering proprietary smart router
solutions. But their lack of scale means to date they’ve had limited impact on
the industry. Wide scale adoption will need a standardised approach this is
recognised by the Broadband Forum and The prpl Foundation who are collaborating
on containerisation and remote management of containers.
Flexibility and security within the home network
is sought after by service providers and is essential for end users. Creating a
containerised environment and standardising the implementation and management
of third-party software within a container will allow these much-needed
abilities to be accomplished in a very secure way.
Challenges, outcomes and partnerships
It will take time for operators to upgrade their routers to
this new stack. But the outcome will be an estate where new services,
enhancements or diagnostics can be deployed instantly to individual customers.
We can speculate whether smart WiFi, cyber-security, VPNs, smart home, rapid
updates or pre-emptive diagnostics will be the next big opportunity. But what’s
not in doubt is that an agile platform will be a must-have if operators are
going to rapidly exploit that opportunity. Developing your hardware has to be a
pre-cursor to capitalizing on this future.
In fulfilling this new role, the router will inevitably be
more sophisticated and therefore more expensive. However, with increasing
silicon capabilities in newer and cheaper packages there may be a business case
for the router’s new role at the edge. This may be based on applications that
improve the customer experience of the networked home or that provide services
in a new and more customised way. The power of managing privacy, latency,
security and autonomy at the edge will be identified as offering unique
capabilities to services and applications.
Doing nothing is not an option
The router could become a key part of the edge
infrastructure and play a role in improved customer experience and access to
new services from operators. Containerisation and open-source approaches such
as RDK-B could be central to this new role. However, it requires a shift away
from the view of the router as a simple termination device.
Innovating to develop the smart router could unlock a raft
of new revenue generating services and place operators at the heart of the
smart home for decades to come. Or will operators look on, as the internet
giants and others continue to build lucrative services over their
infrastructure?
To paraphrase Abraham Lincoln, “The most reliable way to
benefit from the future is to prepare for it.”
At Consult Red, we welcome the discussion.
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