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Earlier this year, subscriber numbers to 5G surpassed 700 million globally with more than 200 communications service providers having launched commercial 5G services, according to Ericsson’s latest Mobility report. According to Omdia, global 5G subscriptions could soon reach 1.3 billion on track to hit 2 billion by 2025, as charted by the GSMA’s Mobile Economy 2022 report — or one-quarter of all mobile connections.
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It is video that
makes up the majority of mobile data traffic, some 69% Ericsson reported
in its June 2022 report, but with more people watching more videos for longer
periods of time that puts even greater strain on mobile networks.
Mobile data analyst
Opensignal provides a Video Experience Metric as a means of comparing
operator performance. There are an array of reasons why users could have a bad
viewing experience: the video takes ages to load, pauses every other minute to
buffer, or the resolution may be downgraded along the way.
“Network speeds may
seem like the obvious culprit… but there are many more factors that
determine users’ video experience,” the analyst says. “If we want to understand
what’s really happening on our networks as we watch videos, we need to take
into account a host of video specific technical parameters as well.”
Stalling
occurrence, for example, measures an interruption in playback after a video
begins streaming, referring to any instance when the picture isn’t moving.
Buffering is perhaps the most widely known user frustration related to video
streaming. In the simplest terms, it refers to the amount of time spent when
the video streaming stopped to load the next video segment.
“By measuring
real-world video streams directly from the world’s largest video content
providers at a mixture of resolutions, our metric provides an
accurate view of what everyday people actually experience when streaming videos
on their data connection,” OpenSignal claims.
In its latest
report on the 5G Mobile Network Experience Awards, it suggests there is
clearly no single answer to the question of who is leading in 5G. Some
operators fare better in providing 5G services across a vast area but may not
be offering the fastest speed. Others rank high across experiential measures
such as 5G Games or Video Experience but show limited improvement year over
year.
This is a global report and the analyst
highlights markets with modest incomes but mass populations — India, Brazil and
Indonesia — as potentially accelerating production of more affordable 5G
devices and paving the way for greater 5G adoption.
In India, the
auctions for 5G spectrum finished earlier this year but already nearly 10%
of smartphones in the country are 5G-capable: “A sizable opportunity for a
country with over one billion mobile subscribers,” the analyst notes.
There’s also the
question of digital divide. Will 5G narrow or widen the gap? Some of its latest
analysis focuses precisely on the 5G urban rural divide in Italy, Austria,
and Germany.
While 5G still has
plenty of potential to grow and challenges to tackle, it could be as soon as
three years time when we see a first pilot of the next mobile generation — 6G.
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