IBC
From foldable phones to live biohack chip implants and an exhibition and
conference awash with 5G, we look at the likely trends and talking points at
this year’s Mobile World Congress.
With global sales
of smartphones stalling for the first time last year, manufacturers will be
looking to restoke the market with innovations including foldable designs,
multiple cameras and artificial intelligence at Mobile World Congress in
Barcelona.
The 1.43 billion
handset sales made globally in 2018 was 5% fewer than in 2017, according to
Strategy Analytics. Market leader Samsung’s sales dropped 26 million to 291.3
million in 2018 and Apple’s 206.3 million units were also several million down
on 2017. Meanwhile, Chinese brands Huawei and Xiaomi grew in size with Huawei
predicted by Strategy Analytics to overtake Apple in phone sales by the end of
this year. Huawei is sending its Chairman, Guo Ping, to talk up the company at
MWC and talk down the threat certain governments claims it poses to national
networks.
Handset innovation
After the smartphone and the tablet (and the phablet) comes a new gadget that can transition between a phone and a tablet which handset makers hope will become the next must-have accessory.
After the smartphone and the tablet (and the phablet) comes a new gadget that can transition between a phone and a tablet which handset makers hope will become the next must-have accessory.
Samsung previewed a
version of Galaxy last November sporting a 4.5-inch screen that opens up to a
7.3-inch screen. The display is built from a composite polymer technology
called Infinity Flex that Samsung said is capable of being folded “hundreds of
thousands of times” without breaking.
The Samsung Galaxy
Fold launched yesterday, costing nearly $2,000 and protracts from 4.3 inches
into a 7.3 inch tablet. It has been characterised as a solution to a problem
that doesn’t exist.
Samsung also
launched the latest Galaxy flagship S10. In fact there are four new S10s. Three
of them feature three rear cameras that allow for wider-angle photos. The
fourth is Samsung S10 5G, the first of an expected deluge of phones to be
equipped for the super-fast fifth generation network.
Samsung was beaten to the punch by Chinese maker Royole which launched
the FlexPai last December. This transforms from a conventionally sized handset
into a 7.8-inch tablet capable of withstanding 200,000 folds. That’s the
equivalent of opening or closing the phone 548 times a day for a year or 274
times a day for two years, calculates CNET. Xaomi has also teased a foldable
design and Huawei, LG and Motorola aren’t far behind.
Among the technical
challenges facing origami phone designs: making it thin enough to fit into your
pocket; durability, particularly down the ‘seam’ where the folding happens; and
overcoming the ‘cheaper’ experience of swiping plastic rather than glass
(although manufacturer Corning has a flexible glass in the works).
The biggest issue
could be making a commercial case. Some consumers would appreciate packing one
rather than two screens to watch a show on the way to work and may be prepared
to spend the expected €1300 prices to do so.
“Unless the
foldable device is supported by [a] solid operating system and software
support, a foldable phone risks going into history as a gimmick,” warned
Gartner analyst Werner Goertz.
Another smartphone
selling point is the sophistication of its camera. The LG V40 ThinQ, which
launched late last year, contains five cameras for capturing five different perspectives
including telephoto, a super-wide-angle camera and lenses for selfies and group
selfies. It has even applied for a 16-lens design patent.
At MWC, expect
Nokia to debut the Nokia 9 Pureview which also contains five cameras. More
sensors look good, as does greater resolution with 40 megapixels no longer
uncommon, but it’s the phone’s software which improves its versatility.
Huawei’s flagship P20 Pro, for example, carries three Leica cameras and
features a ‘gradient’ colour finish, that shifts colour in different light. It
is expected to better this at MWC with debut of the P30.
Information from
multiple sensors can be combined to produce decent images in low light
conditions while AI systems can automatically adjust the picture’s colour
saturation or depth of field by recognising the object in the frame.
5G phones
Following yesterday’s launch of Samsung’s S10, 5G is expected to dominate the premieres of more 5G-enabled handsets from the likes of LG, OnePlus and Huawei. Buying one would be the equivalent of having an 8K TV; networks are limited to a few urban areas with few applications available to take advantage of its multi-gigabit two-way connectivity.
Following yesterday’s launch of Samsung’s S10, 5G is expected to dominate the premieres of more 5G-enabled handsets from the likes of LG, OnePlus and Huawei. Buying one would be the equivalent of having an 8K TV; networks are limited to a few urban areas with few applications available to take advantage of its multi-gigabit two-way connectivity.
The 855 does
however have a built-in 4G LTE modem capable of connecting at speeds of up to
2Gbps which is way more than most people need today.
Most 5G Android
phones will be powered by the latest Snapdragon 855 chipset. Qualcomm claims
the chip will provide “blazing-fast responsiveness and unprecedented speeds
previously unachievable in mobile communication.”
The chip can
compute more than 7 trillion operations per second with computer vision and
neural network capabilities to support the surge of AI voice, gaming and
extended reality experiences over 5G networks. It will also support video
recording using HDR10+ and can identify and display than one billion shades of
colour. The chip is future-proofed to enable ‘volumetric’ (3D) virtual reality
at 8K resolution, such as the world’s first application being developed by
Japanese telco NTT DOCOMO.
Hololens 2
There are those who think that the smartphones days have peaked and that its functions will instead morph into wearable computing products such as smart fabrics and mixed reality line of sight devices such as Magic Leap and Microsoft Hololens. Both of these companies feature at MWC.
There are those who think that the smartphones days have peaked and that its functions will instead morph into wearable computing products such as smart fabrics and mixed reality line of sight devices such as Magic Leap and Microsoft Hololens. Both of these companies feature at MWC.
Microsoft is
promising a big announcement on the eve of the show, widely predicated to be
the release of the second version of its augmented-reality glasses. HoloLens 2
will likely include Qualcomm’s Snapdragon instead of an Intel chipset, improved
field of vision, a lighter weight for greater comfort and a version of Windows
10 designed for Mixed Reality experiences. The firm is sending its CEO Satya
Nadella to present. Meanwhile, Omar Khan the chief product officer of rival
Magic Leap will give an update of its mixed reality concept.
The ultimate
wearable is of course a chip implanted in your body, interacting with your
nervous system or monitoring bodily functions. So called biohacking is a
fashion among the rich digerati of Silicon Valley but there’s also an
intriguing session at MWC which promises to implant a chip into someone – live.
On the panel is Edgar Pons ‘technology lover and industrial engineer’ who also
helps ‘optimise livestock production’ by automating the weighing and taking of
biological data of animals “in an unprecedented fashion”.
5G deployment
This is the year that 5G will officially move from hype to deployment cycle and expectations of 5G are high. Many assume it will deliver a transformative promised land – an improved end-user experience, new applications, new business models and new services riding swiftly on the back of gigabit speeds, improved network performance and reliability.
This is the year that 5G will officially move from hype to deployment cycle and expectations of 5G are high. Many assume it will deliver a transformative promised land – an improved end-user experience, new applications, new business models and new services riding swiftly on the back of gigabit speeds, improved network performance and reliability.
Rollout will be the
talking point of the show. However, despite the potential benefits, there is
concern that 5G is premature and notes of caution are being sounded. Operators
are sceptical about the commercial case given the high-levels of in- vestment
needed to deploy 5G networks. Ericsson estimates the cost to deploy a small
cell-ready 5G network can range from U$6.8 million for a small city to U$55.5
million for a large, dense city. Those figures assume that fibre backhaul is
commercially feasible.
“A viable case for
investment in 5G can be made for densely populated urban areas – always the
most commercially attractive regions for operators,” Ericsson states. “More
challenging will be a commercial argument for investing in 5G networks outside
such areas, especially in the early years of 5G deployment.”
As a result, the
operator warns, rural and suburban areas are less likely to enjoy 5G
investment, and this will potentially widen the digital divide.
The stage is set
for a number of major mobile service providers to expand their video
ambitions—an effort that will likely dovetail with their respective 5G network
strategies. For example, T-Mobile offers Netflix with its mobile service plans
and could go further through its acquisition of Layer3 TV. T-Mobile is bundling
Hulu with its services and BT has just launched a consumer OTT app that will
allow BT Sport subscribers to watch its channels and content on
internet-connected TVs and video game platforms.
The biggest bet is
being placed by AT&T on the back of DirecTV and Time Warner acquisitions.
It already streams HBO Now and DirecTV Now and will shortly launch another
direct-to-consumer SVOD service built on Warner’s content.
Intelligent everything
Beyond video there’s another trend which will gain momentum this year.
Beyond video there’s another trend which will gain momentum this year.
The GSMA has called it the era of ‘Intelligent Connectivity’, the
combination of endless connectivity enabled through 5G and the Internet of
Things.
With the market for mobile phones saturated in many markets, operators
spy growth in connecting things like watches, cars and street lights.
AT&T, for example, has the most number of connected cars “in the
history of the industry” at 27 million, according to research firm Chetan
Sharma Consulting in its Q3 2018 report for the US.
The IoT is an opportunity that operators are clearly chasing. Verizon,
AT&T and T-Mobile are all implementing network technologies like NB-IoT and
LTE M that are designed to power smaller, inexpensive gadgets like watches and
other devices.
Facebook, Amazon and Google are in town with an eye on connectivity via
social media and voice-activation.
Among the more
exotic show launches is an AI-enabled robotic lawnmower. Its maker, garden
machinery maker Husqvarna, will speak about a new era “where outdoor robots and
people work in symbiosis to deliver smart cities and smart gardens.”
Saving the world
“We are on the cusp of the 5G era, which will spark exciting new possibilities for consumers and promises to transform the shape of virtually every business,” said Mats Granryd, director general of mobile operator’s lobby group GSMA.
“We are on the cusp of the 5G era, which will spark exciting new possibilities for consumers and promises to transform the shape of virtually every business,” said Mats Granryd, director general of mobile operator’s lobby group GSMA.
He can point to a
demo at MWC which promises the first live over 5G remote tele-surgery. A
specialist surgeon will be at the MWC auditorium “guiding surgeons in the
operating room of a remote hospital in real time”. Actually, not that remote
since the hospital will be in Barcelona, but impressive none the less.
The GSMA is a
highly influential body, keen to promote the interests of its mobile operator
shareholders as pivotal to global prosperity and even to lifting millions of
people in developing nations out of poverty.
At the World
Economic Forum in Davos last month the GSMA launched a Digital Declaration
signed by companies like China Mobile, Sony Telefónica, Turkcell and Deutsche
Telekom, which called on businesses to mitigate “social, technological,
political and economic” disruption as more and more of the world’s economy
relies on going digital.
It’s in mobile
operator’s interests to ensure that cyber-security and privacy rules are upheld
so that consumers don’t lose trust in sharing their data over the internet and
also to encourage governments to make mobile connectivity a focus of national
investment.
Lending weight to
its argument, the event has attracted political heavyweights including EU
digital commissioner Mariya Gabriel, the African Union Commission’s head of
energy and infrastructure Dr Amani Abouzeid, Red Cross president Francesco
Rocca, and one of the most powerful women in all government, the UN
deputy secretary general Amina Mohammed.
No comments:
Post a Comment