Thursday, 21 July 2022

Comcast Urges Advertisers to Buy into FAST

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Streaming Media Free ad-supported streaming TV channels are now in six out of ten US households as consumers realize the value of having a T...

OTT Updates

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InBroadcast Cloud and OTT streaming technologies have enabled new ways to originate, distribute and monetise content. Solutions providers ar...
Wednesday, 20 July 2022

Behind the Scenes: Birmingham 2022 Commonwealth Games

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IBC article here  With 22 live sports across 14 venues, the Commonwealth Games is bigger than, say, the UEFA Euros, and more complex by virt...

What Gen Z Wants (and Why)

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NAB Anyone who caught comedian Bo Burnham’s Netflix special Inside will have a handle on the ennui gripping younger generations. In many way...
Tuesday, 19 July 2022

The Next Phase for the Creator Economy (You Might Maybe, Possibly Have an Idea Where Things Are Going)

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NAB Is YouTube now Big Media — being usurped by platforms more on the button for today’s youth? Seems that way at VidCon, where the conversa...

Netflix and Microsoft team for ads as wider consolidation looms

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Streaming Media  Having signalled its intent to launch an ad-supported service earlier this year, Netflix’ announcement   of Microsoft as ...

Online Video Subscriptions to Top Two Billion by 2027

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NAB Online video subscriptions will reach two billion by 2027 — and with pay-TV subscriptions still exceeding one billion, the combined glob...